Does my business actually need a website?
'I've got a Facebook page, isn't that enough?' Short answer: no. Longer answer: still no, but here's why — and the rare cases where you genuinely might be fine.
'I've got a Facebook page, isn't that enough?' We hear this weekly. It's a fair question. The answer is no, but let's not be rude about it — let's explain why.
You don't own your Facebook page
Facebook can change the rules, throttle your reach, or turn your page into a ghost town any time it likes. People have built entire businesses on a platform that then decided they had to pay to reach their own followers. You're renting. A website is owning.
Google sends people to websites
When someone searches 'plumber near me', Google wants to send them to a real website — not a Facebook page that might be abandoned. No website, no search traffic. No search traffic, no new customers who don't already know you.
Website Readiness Score
Answer 8 quick questions and get your readiness score out of 100.
Try it now — free, no sign-upIf you want to actually show up in those searches, our free-SEO guide walks you through it — but step zero is having a site for Google to send people to.
How to show up on Google without paying a fortuneA website makes you look real
A clean site says 'we exist, we're professional, we're not a scam run from a van.' A Facebook page alone says 'maybe.' For trades, services, shops, clinics — anything where trust matters — that gap is the difference between a call and a scroll-past.
"No big upfront invoice, no lock-in, just a team that quietly gets on with it. Wish I'd found them years ago."
Tom W.
Landscaper, North Shore
The rare exception
If you're fully booked forever through word-of-mouth and genuinely don't want more work — congrats, you're the one business that doesn't need a site. Everyone else: yes, you need one.
Next question is usually 'okay, how much?' We answered that honestly here.
Rather just have us do this?
This is exactly what our monthly plans cover — one simple fee, no big upfront cost, and a team that gets it done.
If the answer's 'yes, I need one,' we build them every week — fast, unfussy, and built to actually bring in work. Give us a yell.
Serving these areas
We help businesses right across New Zealand. See what we do in your area:
Rather someone just sorted it?
That's literally what we're here for. One call, and the tech bits stop being your problem.